Audience Signals in Google App Campaigns (UAC): What They Are, How to Use Them, and Do They Even Matter?
Audience Signals in Google App Campaigns (UAC): What They Are, How to Use Them,…
Google App Campaigns: iOS vs. Android – What You Need to Know
Running Google App Campaigns (UAC) on iOS and Android is very different.…
How to Scale Google App Campaigns (UAC) with Video Creatives
When it comes to Google App Campaigns (UAC), video creatives are one of the…
Case Study: How Excluding Brand Traffic in Google App Campaigns (Surprisingly) Didn’t Matter
Introduction The Big Question: Are brand search ads in Google App Campaigns…
Common Google App Campaign (UAC) Mistakes and How to Fix Them
Google App Campaigns (UAC) can be a key driver of growth when you’re looking to…
The Most Complete Guide for Google App campaigns (UAC) in 2025
Google App campaign (formerly known as Universal App campaign) is an automated…
How to grow your Mobile App with Facebook Ads in 2024
With the year 2024 beginning, it’s a fitting time to rethink your approach to…
Tracking Installs and In-App Events for Paid App Campaigns in 2024 - What You Need to Know
Do you know what all of the top apps in the world have in common? All of them…
6 Best Practices for Successful Facebook App Install Campaigns
6 Best Practices for Successful Facebook App Install Campaigns Facebook App…
How to increase your app installs from 10k to a million in one year
How do you go from 10k app installs to a million in one year?…